What is SERP, Zero-Click Searches, and why is it a serious threat to copyright?
What is SERP, how does it work, and why is it such a serious threat to copyright holders? Zero-click searches are not something that creators deserve.
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When Search Engines Want to Be Authors
Search engines, at the expense of publishers and creators, use AI in SERP to sell copyrighted content almost as if it were their own.
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AMP: 1st phase of control over monetization and management of copyrighted content
How the AMP project laid the groundwork for traffic capture, monetization, and control over copyrighted content, paving the way for today’s AI SERP.
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